The Rise of the 5-Hour Energy Drink

A two-ounce caffeine and vitamin elixir that promises a five-hour energy boost has become a $1 billion brand and is ever-present on store checkout counters.

Source: http://well.blogs.nytimes.com/2012/02/29/the-rise-of-the-5-hour-energy-drink/

Christina Aguilera sachin tendulkar ricky ponting barack obama